the fundamentals of Google Analytics! In addition, they will cover the following topics as part of the course:
Setting up and activating an account Understanding basic report writing Custom dashboards Setting goals Monitoring campaigns What’s Google Analytics?

Google Analytics lets you track the behavior of your customers throughout your buying funnel. This helps you identify what areas users drop off in the process and helps you optimize their process for the best results. Google Analytics gives marketers data information to help understand user behaviour by revealing the exact location they’re at.

Analytics Data

Google Analytics allows marketers to identify trends in their data. Google Analytics offers a suite of reports which can be used to pinpoint potential issues, opportunities, or areas for improvements. Google Analytics also offers advanced segmentation tools that permit users to gain deeper insight into the behavior of their users.

This course will give you a basic understanding of Google Analytics and enable you to create objectives and develop dashboards. It will also allow you to observe the progress of campaigns and track campaigns. For the most benefit of the program, you must do some research.

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